The Studio is a standout and unique space. As a brand with a love of design it was so important that the space we chose to launch our most eagerly anticipated innovation was not only dinstinct, but that it articulated a subtle but interesting design story of its own. We chose to create brand content around one of the standout design pieces during the afternoon, followed by a warm and relaxed evening social with invited media and partners. The Studio catered to our desire for a flexible venue exceptionally well, and most importantly provided an intelligently constructed canvas for our brand whilst still providing intrigue in itself for guests.